Huawei's three-fold mobile phone starts pre-order and triggers craze

At 12:08 on September 7, Huawei’s highly anticipated three-fold mobile phone MateXT Master Extraordinary opened for pre-order. On the same day, Huawei's offline stores in Shenzhen saw queues again.

Huawei's poster announced the appearance of the tri-fold phone, using a unique lens texture and a highly recognizable small gold mark. Huawei Mall information shows that this product is available in two colors: Ruihong and Black, as well as two storage versions of 16+512GB and 16+1TB. The reservation channel has just opened, and the number of reservations has exceeded 10,000. At around 14:30, the number of reservations on Huawei Mall exceeded 500,000.

The reservation for this product will end at 23:59 on September 19th, and official purchase will begin at 10:08 on September 20th. The product will be officially launched at Huawei’s press conference on September 10, and the price is yet to be announced.

In addition to Huawei, Shenzhen mobile phone manufacturer Transsion has released its first tri-folding screen concept phone overseas. Recently, the Honor three folding screen mobile phone was also exposed. The industry believes that it is expected that in 2025, dual folding screen mobile phones and small folding screen mobile phones will still be the mainstream of the folding screen market. Among them, competition among dual-folding screen mobile phones will intensify.

The latest folding screen smartphone shipment report released by market research organization Counterpoint Research shows that in the second quarter of 2024, global folding screen smartphone shipments achieved a year-on-year growth of 48%, showing strong market growth momentum. Chinese mobile phone brands also contribute to their continued leading performance in the global market. Chinese manufacturers account for more than half of global foldable screen mobile phone shipments, becoming the main driver of market growth.